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To help us achieve our vision - better health for the people of Bradfordwe have a number of strategies to which we work. 

We also work with a number of other organisations across Bradford and Airedale and have jointly agreed strategic priorities to work on together to meet the needs of our population. 

Our strategies:

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Primary medical care commissioning strategy: 2016 – 2021

To ensure that primary medical care services (those provided by general practice) continue to be sustainable and work well for the people of Bradford in the future, Bradford City and Bradford Districts CCGs have developed a new five year strategy. 

This strategy outlines how we will commission services at scale through extended access and addressing complex care needs. We want providers of primary medical care services to work together to share resources and infrastructure to promote equity of services for Bradford people.

We also want people to invest in themselves and their own health and wellbeing. This strategy outlines a number of self-care and prevention initiatives, in partnership with the voluntary and community sector, to support and enable our population to become empowered and manage their own health and wellbeing.

You can  read the full strategy here.

An easy read version of the strategy is available here

You can watch a British Sign Language version of the strategy below:


Five year forward view: 2014-19

Our Five Year Forward View for Bradford, District and Craven is designed to deliver our collective vision to create a sustainable health and care economy that supports people to be healthy, well and independent. It outlines what needs to change in Bradford District and Craven between 2014 -19 and how this will be achieved.

It is part of the national NHS England Five Year Forward View.

Strategic plan

Our strategic plan will tell you about how we are going to deliver on our vision – better health for the people of Bradford. Our ambition is to transform the experiences of our patients and significantly improve their outcomes. The strategic plan also outlines the profile of our local population and some of the key health and wellbeing issues that we aim to address.

Urgent and emergency care strategy, 2014-19

The Airedale, Wharfedale and Craven (AWC) and Bradford urgent and emergency care stakeholder communities have come together to develop our Urgent and emergency care strategy 2014-19. It outlines our strategic vision and direction for the development of our urgent and emergency care services.

Children and young people's mental health and wellbeing strategy - Future in Mind, 2015-20

The transformation plan for children and young people’s mental health in Bradford District and Craven outlines how we need to improve access to, and the quality of, services and outcomes for children. Based on what children and young people have told us they want from services – Future in Mind describes how the NHS and social care will work together to develop mental health and well-being services in Bradford district and Craven for the period 2015 to 2020.

The appendicies referenced in the strategy can be found here:


Joint strategic needs assessment (JSNA)

The aim of the Bradford and Airedale Joint Strategic Needs Assessment (JSNA) is to identify the health and wellbeing needs of the local population and support the development of services to reduce inequalities. 

The JSNA provides the evidence base to inform the Joint Health and Wellbeing Strategy (JHWS) (see below). 

Bradford joint health and wellbeing strategy

The Joint Health and Wellbeing Strategy (JHWS) outlines how we, as a district, aim to contribute to improving the health, wellbeing and quality of life for the people of Bradford.

The JHWS also describes how key organisations across the Bradford District, including our CCG, work together to identify and meet the needs of our population. The strategy gives local partners a set of jointly agreed priorities to work on together.

These priorities and the areas for action outlined in the strategy will inform the next Joint Strategic Needs Assessment (JSNA), forming a cycle of development for the district.

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 covers all age ranges and has a very clear focus on promoting mental wellbeing and tackling the things that we know can cause mental ill health.

The strategy sets out our vision and strategic priorities for the next five years. We have worked collaboratively with our stakeholders; most importantly members of the public and those with a lived experience of services and their carers. 

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 outlines three key strategic priorities for the next five years:

  • our wellbeing: building resilience, promoting mental wellbeing and delivering earlyintervention,
  • our mental and physical health: developing and delivering care through the integration of mental and physical health and care, and, 
  • care when we need it: ensuring that when people experience mental ill health they can access high quality, evidence-based care.

Our aim for Bradford district and Craven is to create a community that will ensure people stay well across their lifetime, achieving and sustaining good mental health and wellbeing for all. We believe that we will be successful if we remain committed to working together with individuals, families, employers, educators, communities and the public, private and voluntary sectors to promote better mental health and to drive transformation.

The easy read version of the strategy can be found here.

Listen to an audio file of the strategy on YouTube:


You can also watch the BSL version of the strategy on YouTube:


Happy, healthy and at home

Happy Healthy & at Home is a plan for the future of health and care in Bradford District and Craven.

Our health and wellbeing is important. The things that help us stay well and support us to recover are many and varied and include our homes, jobs, and relationships, as well as our access to excellent, caring services.

This plan describes how we will work together with people to build a healthy future.

Local leaders of the health service and social care services have been working together to find ways that we can change to ensure that we achieve:

  • Better outcomes for the people of Bradford District and Craven; no matter where you live
  • Better services that meet the needs of people;
  • Better use of the resources available to us;

By listening to people and working together we understand where we need to change, and many improvements have already begun. We now need to engage the whole community – people, neighbourhoods, businesses and public services, in a new relationship where we all agree the role we play in building a healthy future.

Local digital roadmap

Our local digital roadmap for Bradford District and Craven can be found here. 

Transforming care for people with learning disabilities

The three local CCGs and Bradford Council have a plan to improve the lives of children, young people and adults with learning disabilities, autism, or both across Bradford, Airedale, Wharfedale and Craven between 2019-2019.

You can take a look at the strategy, including an easy read version on the Bradford Council website

Dementia in Bradford and Airedale

We aim to improve life for people living with dementia, their families and carers by: 

  • keeping people living with dementia in their homes for as long as possible
  • increasing the strategic focus on dementia in care homes
  • increasing awareness of prevention of dementia through healthy lifestyles,
  • ensuring the provision of high quality end of life care for people with dementia,
  • enabling people to live well with dementia.

We are currently working on updating our dementia strategy. It will be published here when available.

Medicines optimisation strategy

Our medicines optimisation strategy, 2017-2021, outlines how NHS Bradford City and Bradford Districts CCGs are going to optimise the use of medicines over the next 3-5 years. It also outlines how we will realise any efficiences from the drugs budget and ensure the best outcome for patients from their use of medicines.

The strategy has been developed through engagement with member practices, patients, practice pharmacists, community pharmacies, the local medical committee, the local pharmaceutical committee, CCG staff and other providers including the voluntary sector.

You can read our medicines optimisation strategy here.

Communications and engagement strategy

Bradford district and Craven clinical commissioning groups (CCGs) are committed to good communications and engagement. We believe that how we talk to our local community, and how we listen to what they have to say, is central to achieving our strategic objectives.

We aim to have a real understanding of what matters to local people and communities and are able to communicate our plans and priorities in an honest, open, accessible and transparent way.

We also work with other organisations to achieve a system-wide vision for people in Bradford district and Craven to be ‘happy, healthy and at home’. This creates new opportunities to join up our communications and engagement, and develop a different relationship with local people and communities.

Our draft communications and engagement strategy sets out our approach, and the principles which underpin what we do. It sets out our aims and objectives, linked to the CCGs’ overall priorities.

Our strategy has been developed by the communications and engagement teams, based on feedback from stakeholders, including patients and carers who have told us about how they want to be involved.

You can read our draft communications and engagement strategy here