Our strategies

To help us achieve our vision - better health for the people of Bradfordwe have a number of strategies to which we work. 

We also work with a number of other organisations across Bradford and Airedale and have jointly agreed strategic priorities to work on together to meet the needs of our population. 

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Five year forward view

Our Five Year Forward View for Bradford, District and Craven is designed to deliver our collective vision to create a sustainable health and care economy that supports people to be healthy, well and independent. It outlines what needs to change in Bradford District and Craven between 2014 -19 and how this will be achieved.

Strategic plan

Our strategic plan will tell you about how we are going to deliver on our vision – better health for the people of Bradford. Our ambition is to transform the experiences of our patients and significantly improve their outcomes. The strategic plan also outlines the profile of our local population and some of the key health and wellbeing issues that we aim to address.

Urgent and emergency care strategy, 2014-19

The Airedale, Wharfedale and Craven (AWC) and Bradford urgent and emergency care stakeholder communities have come together to develop our Urgent and emergency care strategy 2014-19. It outlines our strategic vision and direction for the development of our urgent and emergency care services.

Children and young people’s mental health and wellbeing strategy - Future in mind, 2015-20

The transformation plan for children and young people’s mental health in Bradford District and Craven outlines how we need to improve access to, and the quality of, services and outcomes for children in Bradford. This includes acute and urgent care, community services, child and adolescent mental health service (CAMHS), health promotion and ill health prevention.

Bradford will be the youngest city in Europe in five years so engaging with children, young people and their families is a real priority.

A version of the transformation plan has been written by young people for young people. This version of the transformation plan can be found here

You can read more about what we're doing about children and young people's mental health here

Transformation plan for children and young people' mental health in Bradford District and Craven supporting documents:

Assurance document

Yorkshire and Humber data collection template


Joint Strategic Needs Assessment (JSNA)

The aim of the Bradford and Airedale Joint Strategic Needs Assessment (JSNA) is to identify the health and wellbeing needs of the local population and support the development of services to reduce inequalities. 

The JSNA provides the evidence base to inform the Joint Health and Wellbeing Strategy (JHWS) (see below). 

Bradford joint health and wellbeing strategy

The Joint Health and Wellbeing Strategy (JHWS) outlines how we, as a district, aim to contribute to improving the health, wellbeing and quality of life for the people of Bradford.

The JHWS also describes how key organisations across the Bradford District, including our CCG, work together to identify and meet the needs of our population. The strategy gives local partners a set of jointly agreed priorities to work on together:

  • give every child the best start in life, ‘starting well’ – reduce and alleviate the impact of child poverty, reduce infant mortality, promote effective parenting and early years development.
  • enable all children, young people and adults to maximise their capabilities and have control over their lives – developing well, living well and ageing well.
  • create fair employment and good work for all, ‘working well’ – increase employment opportunities and training, promote healthier lifestyles in the workplace.
  • ensure a healthy standard of living for all – create the economic, social and environmental conditions that improve quality of life for all.
  • create and develop healthy and sustainable places and communities – deliver a healthier and safer environment, increase the number of decent homes and ensure affordable warmth, enhance social capital and active citizenship.
  • strengthen the role and impact of ill health prevention – reduce harm from preventable disease caused by tobacco, obesity, alcohol and substance abuse, reduce mortality from cardiovascular disease, respiratory disease, diabetes and cancer.

These priorities and the areas for action outlined in the strategy will inform the next JSNA (see above section), forming a cycle of development for the district.

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 covers all age ranges and has a very clear focus on promoting mental wellbeing and tackling the things that we know can cause mental ill health.

The strategy sets out our vision and strategic priorities for the next five years. We have worked collaboratively with our stakeholders; most importantly members of the public and those with a lived experience of services and their carers. 

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 outlines three key strategic priorities for the next five years:

  • our wellbeing: building resilience, promoting mental wellbeing and delivering earlyintervention,
  • our mental and physical health: developing and delivering care through the integration of mental and physical health and care, and, 
  • care when we need it: ensuring that when people experience mental ill health they can access high quality, evidence-based care.

Our aim for Bradford district and Craven is to create a community that will ensure people stay well across their lifetime, achieving and sustaining good mental health and wellbeing for all. We believe that we will be successful if we remain committed to working together with individuals, families, employers, educators, communities and the public, private and voluntary sectors to promote better mental health and to drive transformation.

The easy read version of the strategy can be found here.

Listen to an audio file of the strategy on YouTube:


You can also watch the BSL version of the strategy on YouTube:


Local digital roadmap - Bradford District and Craven

Our local digital roadmap for Bradford District and Craven can be found here.